CAL: the best for Fruit and Vegetable
Market and Logistic
In 1965 the Fruit and Vegetable Market of Parma was founded with the
aim of facilitate the local commercial activities. 30 years later,
in 1995, the C.A.A.P. was created, a faction society that inherited
the typical market maintaining the historical traditions but that
innovates in deep way the functionality and the operative ness
of the structure. With a very efficient organization, a wide range
of services, an imperative attention towards the product quality
and clear prices the Centre succeeded in gaining a large number
of clients coming from all the area of Padana plain.
After
C.A.A.P., C.A.L. is today same innovative structure, studied
and projected by Studio Valle with the goal of improving the functionality,
the services efficiency,
the comfort of the operators, the facility of approach and the best
balance in volumes.
It
is the landmark for all the Agriculture division, it is the core
centre that has the re-qualification of
the business production as
its mission, such as the creation of brand new structures
on the territory and the development of a logistic net adequate to the demand.
The
Centro Agroalimentare and Logistic of Parma aims to the quality product
passing through the quality of work of all the operators: resellers
and
shops, agriculture firms and producers, commercial operators and
consumers.
C.A.L. is a management society with the majority of public capital.
The partners are the Town Council of Parma, the District of Parma,
the Region of Emilia-Romagna, the Chamber of Commerce of Parma,
the bank Cassa di Risparmio di Parma e Piacenza and Banca del
Monte.